• Various Groups - Freelance Writer

    June 2019 – Present

    ●  Collaborated with multiple local businesses and non-profit organizations to craft compelling content for social media campaigns, email marketing, web pages, and more.

    ●  Conceptualized captivating, brand-focused copy and orchestrated the development, implementation, and assessment of impactful campaigns.

    ● Harris & Ward: Copyedited multiple websites, ensuring accuracy and alignment with brand tone, which improved readability and contributed to a 15% reduction in bounce rates.

    ● Mediocre Creative: Crafted SEO-optimized website content that boosted organic search traffic by 30%, enhancing the overall user
    experience and contributing to increased client inquiries by 25%.

    ● Buro Homes: Developed and wrote social media campaigns that increased engagement by 35% and improved brand visibility, driving 20% more traffic to the website.

    ● FCI: Spearheaded social media marketing campaigns for FCI, increasing engagement rates by 45% through targeted content strategies, SEO-driven research, and analytical performance tracking, resulting in a 30% growth in qualified leads and enhanced brand visibility.

  • Travel Leaders Group — Email Copywriter

    September 2023 - October 2024

    ●  Conceptualized, wrote, and revised copy based on provided briefs and feedback, maintaining a keen eye for detail and clarity.

    ●  Collaborated closely with the design team to generate ideas for advertising and packaging that enhanced sales through peak travel season.

    ●  Ensured consistent brand voice across all communication channels, contributing to an increase in brand recognition.

    ●  Conducted A/B tests on website copy variations, identifying high-performing content that increased conversion rates by 63%.

  • Viator - a Tripadvisor Company —Email Copywriter

    Contract: March 2023 - August 2023

    ●  Contributed to a seamless user journey by developing eective product descriptions, microinteractions, and tooltips.

    ●  Created engaging content for diverse communication channels, including push messages, in-app messaging, video scripts, and mainly emails.

    ●  Crafted compelling email copy that increased open rates by 65% through personalized and targeted messaging.

    ●  Collaborated with product, marketing, and sales teams to create strategic creative concepts that aligned with brand tone

  • AVB Marketing — Copywriter

    February 2021 - March 2023

    ●  Drove a 38% increase in organic trac within two months for 30 websites by conducting comprehensive search engine marketing analysis and implementing eective strategies.

    ●  Boosted engagement by 60% among AVB members through targeted email campaigns, leveraging strong proofreading and copy editing skills.

    ●  Wrote print media copy for retail inventory that boosted sales by 4% over holiday seasons

    ●  Collaborated seamlessly with the Creative Director and design team throughout project lifecycles, ensuring on-time completion of high-quality deliverables for clients.

  • Angelic Magazine - Creative Content Writer

    June 2018 - May 2019

    ●  Wrote and edited compelling faith-based articles and features for a monthly print magazine distributed to over 3,500 subscribers nationwide.

    ●  Collaborated in a designer role to create visually engaging layouts, improving reader engagement and increasing content retention by 20%.

    ●  Developed thematic content aligned with the magazine’s spiritual mission, contributing to a 15% increase in readership over a one-year period.

    ●  Managed tight production schedules to ensure timely release of each issue, maintaining consistent monthly distribution to 3,500+ subscribers without delays.

  • The Borgen Project - Contributing Writer & Intern

    January 2017 - May 2019

    ●  Applied SEO strategies to optimize content, resulting in a 10% improvement in search rankings and a 9% increase in visibility for key topics.

    ●  Collaborated with the editorial team to produce timely, research-driven articles that boosted article shares by 18% across digital platforms.

    ●  Maintained a high standard of accuracy and clarity in all writing, contributing to an overall 8% improvement in content quality as rated by editorial feedback.

Dynamic Copywriter with 8 years of versatile experience in crafting compelling B2B and B2C content. Skilled in bringing brand voices to life through persuasive messaging across multiple platforms. Passionate about generating creative ideas and driving impactful results, I’m eager to contribute my expertise in a fast-paced environment to help exceed marketing goals and elevate brand presence.